FOUNDER'S JOURNEY
Bruno is an industrial engineer originally from Brazil. His connection to Australia began in 2010 during his first visit to the country. Upon returning to Brazil, he founded Eat Clean, which grew to become a market leader in the health food and supplement space. In 2023, he decided it was time to pursue his dream of living in Australia. Eat Clean was sold to Dux, one of Brazil’s largest supplement companies, and Bruno moved to Australia with his wife.
Living in the beautiful coastal town of Kingscliff, he brings more than 15 years of experience in the supplement and health industry to Iceberg. Connected to sport since childhood, Bruno has witnessed first-hand the benefits of an active life. His personal commitment to health and nutrition is reflected in the brand, driven by the belief that people can reach their best versions through nutrition, sport and overall well-being, and that true health lies far beyond what is visible on the surface.
CHASE YOUR BEST
We create premium, science-backed supplements that harness the power of nature to deliver real results. Guided by innovation and uncompromising quality, our formulations set the standard in health and wellness, empowering you to live at your best every day.
SCIENCE DRIVEN INNOVATION
We leverage cutting-edge research to create innovative, effective, and reliable health solutions.
BEST INGREDIENTS FROM NATURE
We source the finest natural ingredients to ensure optimal health benefits without compromising on quality or taste.
ENVIRONMENTAL SUSTAINABILITY
We are committed to protecting the planet by using as little plastic as possible in our packaging and choosing ingredients that place less demand on natural resources.
WHY do we exist?
WHY do we exist?
To fuel a life of performance for those who train hard and live harder.
HOW do we do it?
HOW do we do it?
We do it by merging advanced science with premium ingredients designed to elevate performance from the inside out.
WHAT do we do?
WHAT do we do?
We make science-backed sports supplements.



